Home Daily Brief 202200311 SEL Brief

202200311 SEL Brief

Good morning, Marketers, are you ready to take your PPC dashboard from good to great?

Then make sure you read Amy Hebdon’s 5 things your Google Data Studio PPC Dashboard must have. Your Data Studio dashboard can include just about anything you want. But you need to provide the PPC insights your stakeholders need. As Hebdon notes, at minimum, your dashboard should include these five elements:

  • Title and context
  • KPI scorecards
  • Goal pacing
  • Historical comparisons
  • Categorical tables

Ready to set these all up? Learn how in Hebdon’s article. Plus, a shiny “bonus” awaits. Hint: It’s one that your audience will love and get excited about, even if it isn’t super actionable. 

Danny Goodwin,
Senior Editor

Previous articleCrawl, walk, run to real-time personalization
Next articleHow to Stitch on TikTok (With Fun Ideas & Examples!)