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PPC campaign launch checklist

Zeeshan Mahmood - August 24, 2021

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Google Shopping issues in the UK lead to sharp KPI declines

Zeeshan Mahmood - August 24, 2021

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The case for advertising on search engines other than Google

Zeeshan Mahmood - August 23, 2021

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Is Google adjusting the FLoC strategy?; Friday’s daily brief

Zeeshan Mahmood - August 13, 2021

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Advanced techniques for driving conversions in Google Shopping campaigns

Zeeshan Mahmood - August 12, 2021

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Channel: SEM

Home Channel: SEM

Google Ads will soon block ad targeting based on age, gender...

Zeeshan Mahmood - August 10, 2021 0

Google Ads attribution models now support YouTube and Display

Zeeshan Mahmood - August 9, 2021 0

A new way to approach your PPC personas: Learning from the...

Zeeshan Mahmood - August 4, 2021 0

Target impression share bidding, other August changes now available in Microsoft...

Zeeshan Mahmood - August 3, 2021 0

Google Ads Editor v1.7 brings support for Hotel ads and lead...

Zeeshan Mahmood - August 2, 2021 0

Google’s local ads tips for the back-to-school shopping season

Zeeshan Mahmood - July 30, 2021 0

The rise of Google Shopping in search marketing

Zeeshan Mahmood - July 30, 2021 0

Instagram is disabling interest and activity-based targeting of underage users

Zeeshan Mahmood - July 27, 2021 0

Google passes on 2% “Regulatory Operating Cost” for ads served in...

Zeeshan Mahmood - July 27, 2021 0

Google publishes timelines for Privacy Sandbox proposals

Zeeshan Mahmood - July 23, 2021 0

Google’s three-strikes ad policy isn’t the problem, it’s policy application that...

Zeeshan Mahmood - July 23, 2021 0

Google removes standalone Maximize conversions and Maximize conversion value strategies

Zeeshan Mahmood - July 22, 2021 0

Three strikes, you’re out: Google’s new ad policy violations pilot

Zeeshan Mahmood - July 20, 2021 0

Google Ads optimized targeting gradually rolling out

Zeeshan Mahmood - July 15, 2021 0

Yelp Audiences allows advertisers to reach Yelp users off the platform

Zeeshan Mahmood - July 14, 2021 0

FLoC and the future of audiences: Understanding the limits and capabilities...

Zeeshan Mahmood - July 13, 2021 0

Video Extensions in Microsoft Advertising give search marketers opportunity to test...

Zeeshan Mahmood - July 12, 2021 0

Microsoft Advertising launches Multimedia Ads beta starting today

Zeeshan Mahmood - July 7, 2021 0

Expanded verticals for Dynamic Remarketing beta and additions to RSAs in...

Zeeshan Mahmood - July 6, 2021 0

Financial services advertisers in the UK must meet Google verification requirements...

Zeeshan Mahmood - June 30, 2021 0

Advertisers will lose the ability to create new BMM keywords in...

Zeeshan Mahmood - June 29, 2021 0

Google pushes back plan to block third-party cookies until 2023

Zeeshan Mahmood - June 24, 2021 0

Ads Creative Studio will consolidate Google’s various creative advertising tools

Zeeshan Mahmood - June 21, 2021 0

Google simplifies YouTube ad creation for SMBs

Zeeshan Mahmood - June 21, 2021 0

New research shows Google serves almost half of all ad traffic...

Zeeshan Mahmood - June 17, 2021 0

Facebook testing virtual reality ads in Oculus VR

Zeeshan Mahmood - June 17, 2021 0

Microsoft Advertising launches new Tours and Activities ad format in open...

Zeeshan Mahmood - June 16, 2021 0

Google agrees to not favor its own products or access user...

Zeeshan Mahmood - June 11, 2021 0

TrueView for action campaigns will be transitioned into Video action campaigns...

Zeeshan Mahmood - June 11, 2021 0

Google released Google Ads API version 8.0

Zeeshan Mahmood - June 9, 2021 0

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